Categories
Episodes

Building Revenue Streams with Don Reid, Jr.

In what is a jam packed conversation, Don Reid, Jr. shared his own experiences as he works to keep his business afloat amidst COVID-19. As the CEO of a web design company in Delaware County, Coyote Web Design, Don helps businesses with smaller budgets get online with websites. In our conversation, Don chatted through a range of advice and guidance for small businesses to successfully navigate the coronavirus economy.

Links

Notes

Tools

What are you telling clients about marketing and design in the coronavirus economy?

  • Build multiple revenue streams
    • “You need to have a couple streams of income.”
    • Don heard a podcast or watched a video from Joe Casabona about the value of creating multiple streams of income talk – and wondered about doing the same
  • Use social media to learn and connect with industry leaders
    • Don has changed the way he manages his Twitter account: he started following people, businesses, and organizations in the web design and web marketing industry
    • Don advises his clients to the same – take the same approach by following industry leaders on social media
    • Review and consider what highly successful businesses and see what they’re doing
  • Build a distribution list!
    • Sign up for email newsletters to see how other folks are using the newsletters – emulate what works
    • Don recommends MailChimp to his clients: it’s a free tool for getting started
  • Respond to emails and comments to build connections with customers and leads
    • Don cited the example of Kori Ashton, who has responded to Don’s communication with him
  • LINK: Episode 10

Can you share an example of a client who has embraced change successfully?

  • Example – Successful Advice!Told a client to look at email newsletter
  • Set up a funnel on their site to build email list
  • Respond to the email/comments 

COVID-19 forced businesses to pause: Use that time to reposition and improve online marketing efforts

  • Use the coronavirus economy slowdown to learn more about digital marketing
  • Start a podcast, create some YouTube videos, start a newsletter, or do something to begin building multiple revenue streams
  • Create something and put it out there, knowing full well that everything won’t be perfect right out of the gate
  • Get involved with affiliate marketing programs with the vendors that we use for our client projects

Leave a Reply

Your email address will not be published.

Black Owned Businesses in Chester County, PA

Online resources, websites, or apps that we should include on this list of Black owned and people of color owned businesses in Chester County, PA